Tag Archives: advertising

Summit Sotheby’s International Realty | Our Passion: Sotheby’s Auction House

Passion Point #1: Sotheby’s Auction House

At the heart of Summit Sotheby’s International Realty is the 273 year history of the Sotheby’s Auction House. This direct collaboration and brand heritage with the world’s most prestigious and recognized auction house is just another reason why our brokerage and sales associates are like no other.

Summit Sotheby’s International Realty | Passion Points

Our double truck from last weekend’s Park Record.

“When comparing real estate brokerages, it can be easy to assume that all of us are the same. From community involvement and philanthropy, to a brand heritage dating back 273 years, Summit Sotheby’s International Realty is about redefining real estate – inspiring us to continually push boundaries, innovate and differentiate. For your consideration, we’ve identified the top 10 reasons why we’re different, items we call our “passion points”. These passion points, paired with our defining of luxury as an experience, not a price point, is exactly why Summit Sotheby’s International Realty is like no other.”

  1. Brand Recognition
  2. 273 Year Sotheby’s Brand Heritage
  3. Global Network & Affiliations
  4. Unrivaled Online Syndication
  5. Million Dollar Marketing
  6. Philanthropy
  7. International Media & Advertising
  8. Company Culture
  9. Proven Track Record
  10. Summit Sotheby’s International Realty Team

New SIR Brand Ads Target Sotheby’s Auction House Clientele

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Capitalizing on the Sotheby’s Auction House’s audience of highly qualified consumers, the Sotheby’s International Realty brand has introduced a new series of ads on the homepage of sothebys.com. Every month, over 2 Million affluent, motivated buyers visit sothebys.com, looking for information on art, automobiles and other luxury items, offering a fantastic opportunity to showcase extraordinary Sotheby’s International Realty properties!

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Cultivating our relationship with the auction house, Sotheby’s International Realty was inspired to create a long-term advertising partnership with Sotheby’s to target these buyers and to promote the properties we represent to their affluent audience.

Expanded Partnership with MansionGlobal.com Now Live!

MansionsThe Sotheby’s International Realty® brand is excited to announce an expansion of our partnership with Mansion Global. Our current Friday ownership of the Mansion Global homepage is now extended through every Saturday and Sunday for the remainder of 2016.

MansionGlobal.com is a premier digital destination connecting the world’s affluent real estate buyers with prestige properties across the globe through relevant, timely listings and compelling content. Luxury listings are combined with global market analysis and relevant news from premium publications such as The Wall Street Journal—all to empower our users to make informed real estate decisions.

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Visit mansionglobal.com any Friday, Saturday, or Sunday to experience our exclusive placement.