Recently Summit Sotheby’s International Realty treated our top producing sales associates from the 2nd Quarter of 2017 to an afternoon at TopGolf in Midvale, Utah.
So what is Topgolf? It is a high-tech golf driving range and entertainment company that has set out to prove that the sport is thriving. It thinks millennials might well be the key to reviving interest in the sport. The company has tapped into the social potential for golf, creating a space best described as “where a lounge meets a tee box.”
Customers can play a number of games, but in the most common one, they hit golf balls with a microchip inside to measure the distance it travels into a field of roughly five targets. Scoring is tallied by a computer. Tap your name on the screen, grab a club and step up to the artificial turf. Wave your clubhead over a sensor and the ball dispenser spits out balls one at a time. The farther the ball flies, the more points – if it hits a target. The farthest target, at the back wall, is about 215 yards from the tee box.
“We come here to hit some balls, eat some great food and have some drinks. It really is about more than just golf; it is about having a fun time with our top performing agents and staff” said Thomas Wright, President and Principal Broker.
We wanted to show our amazing sales associates a great time and show our appreciation for their efforts, and TopGolf was definitely a huge success! We had such a blast as you can tell by our photos and we can’t wait to be back at Topgolf.